The
Design
Symposium

The
Design

Symposm

Symposm

In Collaboration with:

Darshan Institute of Engineering & Technology
Universal Designovation Lab LLP.

PRODUCT DESIGN FOR BRAND DESIGN LEADING TO INDUSTRY 4.0

In present day, design is proving to be noteworthy in generation of brand value across the nations. Implementation of user centric design, adaptable systems, and strategic business risk management have extended a fertile footing for research driven design amongst industries. It also led to the creation of sustainable businesses. Enriching the user experience by research and design development lessens the business risks in a competitive market and boosts the economy, leading to the materialization of “Industry 4.0".

On the onset of Industry 4.0, the 4th wave of Industrial revolution, the design symposium will discuss

  • Product Design for Brand Value
  • Case Studies: Impact of product design for a competitive edge
  • Demystifying IPR for MSMEs
  • Material to Market: Product Design for market. Designing aesthetic products

Who Should Attend?

The intellectual exposure and the presence of Policy Decision Makers, Policy Designers and Policy Implementors will make the event beneficial for all. The event would be an informative and enjoyable experience for you if:

  • You want to make your business global and design/ manufacture innovative products
  • You want to not just sustain but grow your business in today's competitive market
  • You have an interest in innovations and research-based design
  • You own a business or plan to start one
  • You like being in touch with latest trends and technologies in Business, Design, Manufacturing, and Industry 4.0

Why you should Attend?

The event is all about research, innovation, going global, sustaining businesses, and protecting your innovation. Various topics that will be discussed are:

  • Product Design for Brand Value
  • Case Studies: Impact of product design for a competitive edge
  • Understanding the importance of IPR (Intellectual Property Rights) for MSMEs
  • Material to Market: Product Design for market. Designing aesthetic products

These discussions and presentations will open up your mind to new possibilities and sustainability that Design can bring to your business and life.

Outcome

To understand design influence at a micro-scale making local product manufacturers go global through design innovation.

Through design, we can convert OEMs (Original Equipment Manufacturers) to OBMs (Original Brand Manufacturers), and boost the business outcome.

Venue

Venue
Darshan College of Engineering and Technology
Rajkot, Gujarat, India

Date 18th
DECEMBER - 2019
WEDNESDAY    9:00 - 16:30

INVITED SPEAKERS

Sudhir Garg, IRS

Sudhir Garg, IRS

Joint Secretary, Ministry of Micro, Small & Medium Enterprises (MSME)
Government of India

Pradyumna Vyas

Pradyumna Vyas

Senior Advisor, Confederation of Industry (CII)
Former Director, National Institute of Design (NID)

Dr R G Dhamsaniya

Dr R G Dhamsaniya

Chairman, Darshan Institute of Engineering & Technology

Vimal Ambani

Vimal Ambani

Past Chairman, Confederation of Industry (CII) Gujarat State Council
Managing Director, Tower Overseas Ltd.

Bhavin Dabhi

Bhavin Dabhi

Founder and Design Studio Head
Universal Designovation Lab LLP (UDLAB)

Jitendra Rajput

Jitendra Rajput

Senior Faculty, National Institute of Design (NID)

Amit Chapani

Amit Chapani

Director
PMP Machine Tools

Nitin Virkar

Nitin Virkar

Co-Founder
Therefore Design Pvt. Ltd

Chinmay Yagnik

Chinmay Yagnik

Director
Magnalenz

TIMELINE

Welcome Address

Vimal Ambani 10 AM

Introductory Remarks

Dr R G Dhamsaniya 10:10 AM

Theme Address

Pradyumna Vyas 10:20 AM

Special Address

Sudhir Garg, IRS 10:30 AM

Closing Remarks

Vimal Ambani 10:50 AM
11:00 AM

Technical Session I

Bhavin Dabhi 11:15 AM

Panel Discussion

Pradyumna Vyas
  • Sudhir Garg, IRS
  • Bhavin Dabhi
  • Jitendra Rajput
  • Amit Chapani
12 PM

Q & A

1:10 PM
1:15 AM

Technical Session II

Nitin Virkar 2 PM

Technical Session II

Chinmay Yagnik 2:45 AM

Technical Session II

IP Protection 3:30 PM

Q & A

4:15M
4:20 AM
THANK YOU

ORGANIZERS

CII Awards
Darshan Institute of Engineering & Technology
Universal Designovation Lab LLP.